Retail

There are a number of issues that a retailer confronts during the journey from the establishment of a business to the initial steps to thrive in the market. It is not uncommon for retailers to look for assistance from the experts that could assist in conceiving a planogram or to work with data. The Indian retail market is highly complex due to the widespread geography and consumer preferences that vary by region. With the incorporation of newer methods of business data accumulation and processing, the need to find arrangements that meet the customer expectation has become unavoidable. Retail sector is not just about customer satisfaction and quality products, but it also has a huge impact on the ways in which each product are placed and arranged. A systematic control over product inflow and sales, reading against the sales per square foot, employee management, customer service, YOY growth, ROI etc. are essential to thrive in a market that meet competition at every second.
he strategy and managerial decision-making is commonly employed to conceptualise policies aiming at improving the competitive position of the firm. The strategic plan is designed to set out a vision, and provide proper guidance throughout the operations of the retail firm. A number of strategic analyses come in the way for carrying out a detailed environmental scan that identifies the trend and opportunities. This may include; market analysis, internal analysis, review of product mix etc. The retail market is ever growing and demanding nonretrogression to its faults, which thereby increase the scope for progressive future implementations. As for a retailer, it is important for them to remain relevant and alive with the retail services that will help to compete. Therefore, a distinguished panel consisting of CEOs, CIOs, CXOs, and analysts including CIOReviewIndia editorial team have evaluated the top companies in this bubble and shortlisted the ones that have set benchmarks in the way corporate treat and manage people.

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Challenges

  • No proper recognition of the customer and staff
  • Monitor staff behaviour against customers
  • Preventing shoplifting has been one of the primary concerns
  • Most prone to break-ins after retail hours
  • Optimizing the shop floor efficiency.
  • Purchase Invoice tracking Right deployment of staff, when the store is busiest
  • Effective promotional offers. Keeping a watch on your housekeeping staff to ensure that they keep the store neat and clean

Solution

  • High resolution cameras for 24x7 monitoring
  • People counting cameras at entrance points for footfall count and to know the trend of business
  • Fisheye cameras for floor areas to cover 360° view with one camera
  • Heatmap analytics to monitor the crowd at different store for business analysis
  • Announcement for the promotions via audio I/O in camera
  • High FPS camera at cash counter to monitor all transactions closely
  • Purchase Invoice tracking Right deployment of staff, when the store is busiest
  • Effective promotional offers. Keeping a watch on your housekeeping staff to ensure that they keep the store neat and clean

Challenges

  • No proper recognition of the customer and staff
  • Monitor staff behaviour against customers
  • Preventing shoplifting has been one of the primary concerns
  • Most prone to break-ins after retail hours
  • Optimizing the shop floor efficiency.
  • Purchase Invoice tracking Right deployment of staff, when the store is busiest
  • Effective promotional offers. Keeping a watch on your housekeeping staff to ensure that they keep the store neat and clean

Solution

  • High resolution cameras for 24x7 monitoring
  • People counting cameras at entrance points for footfall count and to know the trend of business
  • Fisheye cameras for floor areas to cover 360° view with one camera
  • Heatmap analytics to monitor the crowd at different store for business analysis
  • Announcement for the promotions via audio I/O in camera
  • High FPS camera at cash counter to monitor all transactions closely
  • Purchase Invoice tracking Right deployment of staff, when the store is busiest
  • Effective promotional offers. Keeping a watch on your housekeeping staff to ensure that they keep the store neat and clean

Serveillance Solution

4K Full HD IR Bullet Camera - 50Mtr.

  • 4K resolution: Higher resolution is needed to get more details from a wide area
  • HLC/WDR: To adjust in different light conditions
  • Motorized zoom : To achieve proper FoV of the camera
  • Edge Recording : For redundant recording

12 MP Ultra HD Vandal Proof IP IR Fish eye camera - 10Mtr.

  • Fish Eye Camera : To cover complete 360 degree view.
  • Dewarping Mode : The image can be split into multiple windows to get more detailed image
  • Heat Map: To see the gathering from a different area at the retail stores. Also helps with business analysis.
  • Audio Output : For announcement of business promotional offers.
  • Alarm I/O : To integrate different sensors like smoke, fire, glass break, etc.M/li>